The increase in private label product and package quality is driving consumers to choose private label brands over other brands. For your business, printing private label versions of your product has many benefits and couldn’t be easier than it is with the Kiaro! inkjet label printer, the desktop Colour label printer that lets you print your own custom product labels.
Channel Exclusivity. Instead of customers going to big box stores to look for national brands, you can create private label products that are unique to each retailer, making the products more differentiated and making you more money. You’ll easily be able to please your distributors and wholesalers by producing product labels with their unique logos and marketing messages. With the Kiaro!, you can easily match the current colors and design of their existing packaging!
Customers Are Looking for Value. A growing majority of customers look for lower priced or alternative products when they shop and many of these customers are looking to private label brands to meet their needs. When printing labels for private label versions of your product, you’ll be able to cater to this growing market, making you more profitable.
Control Your Product In-House. With in-house printing of private label product labels, you have full control over every aspect of packaging. Instead of depending on another company to print your labels, you’ll get to control packaging, distribution, marketing, and other aspects of your product while instantly printing product labels to be sold under another brand name. The Kiaro! inkjet label printer allows you to have full control.
Personalize Your Brand Through Labels. The Kiaro! gives you the ability to easily print labels for your product without lag time and material waste. You can easily customize the design of your labels and choose the exact amount of labels you choose to print. It’s even affordable to private label small quantities of your products thanks to short-run digital label printing efficiencies. This customizability is specifically helpful when printing private label versions of your product labels.
Increase Your Brand Loyalty. With private label printing, you’ll have full control over the design of your product labels. When creating your own label designs, you’ll be able to increase your brand’s recognition and will help you to increase customer loyalty. The Kiaro! and its easy to use labelling software will allow you to easily upload and create label designs in no time at all, saving you time to focus on the rest of your business.